Grov Snus - The Manliest Of Snuses
Grovsnus is considered to be the ”roughest” and strongest of all the original swedish snus brands (the swedish word "grov" means "coarse, big, rough"). It's coarsly ground, strong in tobacco flavor and one of the purest forms of snus there is. It has its origin in the northern parts of Sweden as early as the 19th century and the typical users of Grov snus according to the marketing were miners, lumberjacks and other rough tradesmen. Much like the Marlboro Man, Grov was made for ”real” men that want to feel what they put under their lip.
In time, production moved south to Stockholm were a manufacturer named Hellgren produced the first snus variant of Grovsnus that lives on to this very day. He was a fierce competitor of Fredrik Ljunglöf who produced Ettan snus and they both ended up being highly successful in the snus business.
Since then, Grovsnus has evolved from being just a loose snus into Portion, White Portion, Black Portion (actually a Strong Portion) to fit the needs of the snusers of today.
